History of APAM
The Australian Performing Arts Market (APAM), a major platform for showcasing and connecting Australian contemporary performing arts, has a rich history spanning from its inception in 1994 to its recent evolution.
Initially established by the Australia Council for the Arts (now Creative Australia) to boost international and national touring, APAM has grown into an internationally respected performing arts marketplace.
Early Years and Evolution
1994-1998
APAM began as a biennial event in Canberra, coinciding with the National Festival of Australian Theatre.
1998-2012
The event moved to Adelaide and continued as a biennial event, hosted by Adelaide Festival and the Adelaide Fringe.
2014-2018
Brisbane Powerhouse hosted APAM, further establishing its presence as a key international industry event.
2020-2024
Creative Victoria successfully tendered to host APAM, leading to a shift from the single biennial marketplace model.
2026-2030
Creative Australia announced that APAM will be held in Western Australia, with gatherings in 2026, 2028 and 2030, managed by peak performing arts organisation PAC Australia.
Growth and Impact
APAM’s primary goal has been to connect Australian contemporary theatre, dance, emerging, and experimental arts with national and international opportunities.
It has played a crucial role in facilitating collaboration, exchange, and capacity building across the global marketplace.
APAM has grown from 200 participants in its first year to over 1200 participants from around the world throughout the years under the Creative Victoria model.
Current and Future
The 2026 to 2030 editions of APAM will be held in Perth, Western Australia, with the event being delivered by PAC Australia.
Creative Australia and the Western Australian Government will be investing in APAM to support its continued growth and impact.
